SCEE revealed this afternoon that a pink PSP will make its debut on October 27, in a bundle comprising the console, a 32MB Memory Stick Duo, white headphones with remote control, a carry pouch and wrist-strap. In something of a marketing coup, there'll also be a UMD from American popstrel Pink included, featuring interviews, live performances and all the usual Pink-related promo gubbins. The whole kit and caboodle will go on sale for £169.
"The Pink PSP launch is much more than just launching a new colour," said Stephane Hareau, PSP senior brand manager at SCEE. "It is about a confident and powerful attitude for young women. The association with Pink will enable PSP to push new boundaries."
Are you a young woman? Do you like Pink? (Can you re-phrase that please - Ed). Are you a fan of her work, and will she tempt you away from the flip-top handheld wondrousness that is Nintendo DS? Get thee to the forum and tell us.
"The Pink PSP launch is much more than just launching a new colour," said Stephane Hareau, PSP senior brand manager at SCEE. "It is about a confident and powerful attitude for young women. The association with Pink will enable PSP to push new boundaries."
Are you a young woman? Do you like Pink? (Can you re-phrase that please - Ed). Are you a fan of her work, and will she tempt you away from the flip-top handheld wondrousness that is Nintendo DS? Get thee to the forum and tell us.
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Comments
lozbag 21 Aug 2006 16:54
1/10
PSP hardware and software hits males ages 16-30 demographic.
Candy pink is more like girls age 7-12.
So to conclude… without Nintendogs / Big Brains / Princess Peach / Animal Crossing this is half-baked to say the least. You can't polish a turd.
Oh, and interviews with 'Pink' the pop star. Surely that will diswade if anything?
Candy pink is more like girls age 7-12.
So to conclude… without Nintendogs / Big Brains / Princess Peach / Animal Crossing this is half-baked to say the least. You can't polish a turd.
Oh, and interviews with 'Pink' the pop star. Surely that will diswade if anything?
DoctorDee 21 Aug 2006 17:04
2/10
lozbag wrote:
So to conclude… without Nintendogs / Big Brains / Princess Peach / Animal Crossing this is half-baked to say the least.
I want to agree with you. But knowing the number of girls in the SPOnG office that will buy anything if you paint it pink, I think you may be overestimating women or underestimating pink power marketing.
Of course getting girls into gaming takes the software they want to play - but PSP has to the SIMs and my mates daughters are crazy for that game.
I would say, "you can kick'em for trying". But you already did ;-)
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realvictory 21 Aug 2006 17:40
3/10
S**t, I think I'm turning gay!
LUPOS 21 Aug 2006 18:41
4/10
DoctorDee wrote:
Of course getting girls into gaming takes the software they want to play - but PSP has to the SIMs and my mates daughters are crazy for that game.
Look at it this way, PS2 is last gen now, and as we all know last gen becomes the homes of cheap ports of movie tie ins and barbie/mariekate games. Oh and spongbob or whatevere the hot new cartoon is. So making the cheap slim little cute ps2 pink to apeal even more to the sub10 girls is a great idea and couldnt have come at a better time. now that "harcore" gamers are moving on to ps3,360,wii the youth of america can go out and get a cheap console in one of many tantalizeing colors. Sony is always on about there 10year+ console life spans. This is just th enext logical step.
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lozbag 21 Aug 2006 18:58
5/10
realvictory wrote:
S**t, I think I'm turning gay!
Yeah… but for £160 you could buy the entire back catalogue of 'Will and Grace' and still have change for Barcadi Breezer.
Now that's stereotyping. Still, I don't think your average female teenibopper is gonna get M+D to fork out that kind of cash just to play Spongebob and the [quite adult actually] Sims.
Stick a Barbie UMD in there and you have something unique. Don't expect Sony paid the film studio's enough cash in the whole HD battle thingy. Damn, I just can't stop stereotyping people. But isn't that what a pink PSP is all about?
realvictory 21 Aug 2006 20:35
6/10
lozbag wrote:
Yeah… but for £160 you could buy the entire back catalogue of 'Will and Grace' and still have change for Barcadi Breezer.
Yeah. I didn't say I had turned gay, just that I was turning gay. I like the colour pink too much - I would buy one, but the stereotyping is one thing that puts me off.
Pink PSP is a bit of an oxymoron, though, but who knows what will happen - they must have some idea what they're doing.
warbaby 21 Aug 2006 20:59
7/10
I'd like to say this is a brilliant move, but it really isn't. Ninty can push the DS in as many colours as they wish. Why? Because they have the software to back a very large demograph of people.
You can't push the PSP as this insane multi-media device that can make you breakfast, slap it with a pink case and say, "Bam, it's all good for females now."
I might be breaking some moral rules by saying this, but in my experience males seem to be more technologically inclined that females. MOST OF THE TIME, not always. I've seen a fair amount of PSP owners who don't even know how to change the clock.
I had another really slick arguement, but it's slipped my mind... Give me a while...
You can't push the PSP as this insane multi-media device that can make you breakfast, slap it with a pink case and say, "Bam, it's all good for females now."
I might be breaking some moral rules by saying this, but in my experience males seem to be more technologically inclined that females. MOST OF THE TIME, not always. I've seen a fair amount of PSP owners who don't even know how to change the clock.
I had another really slick arguement, but it's slipped my mind... Give me a while...
hollywooda 22 Aug 2006 15:19
8/10
So the theory goes, paint it bright pink & all girls will want it!..... ummm, now there's a thought.
tyrion 22 Aug 2006 16:38
9/10
hollywooda wrote:
So the theory goes, paint it bright pink & all girls will want it!..... ummm, now there's a thought.
I can imagine that you would get a lot of female attention if you went out on a Friday in an all pink suit. Like a pink DJ or zoot suit or something.
hollywooda 22 Aug 2006 16:40
10/10
i was thinking more of painting my cock pink, but hey a pink suit!..... nahh i'll stick with my 1st idea thanks haha.