Aaah, Microsoft realizing something too late...nothing new. This new approach is doomed to fail. You're console is almost 2 years out which means it's marketperception is practically set in stone. Get ready to be a system supported by 30-35 million people.

Only huge shock-tactics will work now and offcourse MS does have the funds to pull something like that off. So... it could still happen, but not at this mudding trough pace.

I don't like shooting games.
X360 to me is Gears of War, Halo 3, Lost Planet, Call of Duty 3, Crackdown, Fear, etc....

Viva Pinata seemed potentially more about a new audience. But it's a drop in the ocean. And you can get Guitar Hero on PS2.

However, I have heard some of Xbox Live Arcade's mini games appeal to casual gamers. But I've never had an Xbox myself to know first hand what those downloads are like.